Data, Research and Insights

ESOMAR Professional Standards

Promoting and enforcing professional standards
for the global data, research and insights profession.

  • OUR PROFESSION EXPLAINED
  • PREVIOUSLY ASKED QUESTIONS
  • PUBLISHED CASE FINDINGS

Welcome to our ESOMAR Professional Standards developed by the associations of the data, research and insights sector for you, our members, and our sector. It makes it easy for you to raise any issue faced with a professional or organisation that voluntarily adheres to the ICC/ESOMAR International Code, a related national Code, or our Research Choices programme. We provide this free service because our sector depends on your trust and confidence to fulfil our mission to society and businesses.

Your query or complaint will be handled by the Professional Standards services of participating associations. Together, we will work to find the best resolution possible in compliance with the applicable rules of procedures and Code of Conduct. Accountability is critical to all participants who have volunteered to join our associations so we will also aim to issues as quickly as possible. That's why, through ESOMAR Professional Standards, we are also committed to transparent reporting of the results we achieve through our effective self-regulation.